The word entrepreneur could literally be interpreted a description of someone who ‘goes in and undertakes a venture’ of some kind.
Sell the sizzle, not the sausage
2010-01-09 By Leave a Comment
Most people buy products and services for the benefits they bring to their lives, not because they actually want the functionality of whatever they are buying.
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Scratch your own itch
2010-01-09 By Leave a Comment
Identify problems you know about in your own life, come up with a fix and make a business out of it.
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On Risk
2010-01-09 By Leave a Comment
Risk is the gamble we take that whatever we invest in a venture may not pay off. A sound rule is never to risk what you are not prepared to lose.
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Problems and Opportunities
2010-01-09 By Leave a Comment
For entrepreneurs, every problem is an opportunity. The bigger the problem, the bigger the opportunity.
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